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This is us


NOORI is a young fresh company built on solid industry experience.

We saw a need in our industry to shake things up and put the focus right where it should be – on you. On your ideas, your changing needs, your sense of possibility. We have crafted NOORI to be a space where together we can explore, create, design and push the limits of what’s gone before.

Our company values come from what we love most about our vibrant, stylish city – great design, sophisticated style and quality workmanship.

Melbourne, we get you. Let’s create together.

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At NOORI we’re with you from the beginning to the end of every project. Building great rapport and working relationships with our clients is just how we do things. You’re in the driver’s seat and we’re the five-point-safety-rated luxury ride that will get you to where you want to be.


Walking ahead of the pack is where NOORI strides best. We are intentional about fixing our sights on the designs of tomorrow and engineering them into your projects today. We never skimp on quality products and always partner with trusted businesses to ensure our exciting designs are backed up by solid, reliable crafting and fitouts.


You’re what makes our business tick and our reason to open up shop everyday. We get that you need us to communicate authentically and accurately, and to deliver what we promise.

Your trust is important to us and we work hard to make sure we earn it. And at the completion of every project we want to be proud of what we’ve created together.


Years of Experience and Counting

The NOORI Team

Led by co-founders Vito and Daniel, the NOORI team are an exciting mix of talented professionals, combining visionary creatives with quality craftsmen.

From our estimation and sales teams, through to our designers, installation experts and project managers, each member of our team embodies the NOORI difference.

Our secret weapon may be that we have way too much fun riding electric scooters everywhere, or that we know all the best cafes in Melbourne; whatever it is, we can’t wait to bring our A-game to work with you.

Vito Guccione

With over 20 years of experience across all facets of the window furnishing industry, Vito is both our voice of reason and our eye for detail. There’s nothing Vito doesn’t know about design and installation in window furnishings and his design instincts are razor sharp. He’ll nurture you through your project process and get to know your favorite coffee order along the way. Vito is our warm and friendly people-lover and he’ll draw you into the NOORI family in no time.
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Daniel Vicario

Dan brings a wealth of high-tech know-how and a depth of systems-in-business knowledge to NOORI. He strikes an infallible balance of the artistry of design and the practical techniques to take every project to the next level. With a detailed understanding of furnishings, Dan has both an up-to-the-minute grip on current trends with an artist’s eye for timeless design. Come into the office and have a chat with Dan about the latest tech ideas he’s playing with; he’s the friendliest guy around and always having a laugh and he might even challenge you to a race on the electric scooters!
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